Training on designing to support behaviour change

Why does this matter

Behaviour Change is a Scaling Pathway

Imagine a world in which everyone can flourish in a healthy environment: we would live very differently from today. We would eat, have fun, travel, make a living or satisfy our needs differently. Luckily many approaches, services and products are already making new ways of living possible, be it through bike sharing services, community living, zero waste shops or new work practices.

Scaling from niche offerings into the mainstream is a large challenge for these solutions, as change needs to happen on different levels of our societal systems. We noticed that especially breaking into existing norms, showing new possible pathways and supporting people to change their existing behaviours are key skills required to bring about change.

Practical Information

Dates: on demand

Duration: 0.5 – 5 days (introduction to deep dive)

Location: Online, Zürich or Berlin

Participants: 4-16

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