by Majka Baur | Oct 29, 2024 | Behaviour, Changemakers, Designing for Behaviour Change, Impact Measurement, Regeneration
When I started the Behaviour Change Project back in 2017 with great enthusiasm, I wanted to support entrepreneurs, project managers, employees, volunteers or students to access and apply key knowledge from behavioural science to design their solutions. Like many...
by Majka Baur | Mar 29, 2021 | Uncategorized
As a practitioner, I often have a general understanding of theory and spend most of the time learning through experience. So it was refreshing to listen to an academic presentation on human flourishing sharing outcomes gained from rigorous research. Exploring the...
by Majka Baur | Dec 9, 2019 | Changemakers, Climate change, Collaborative Action, Private Sector, Public Sector, Transitions, Uncategorized
Climate activism is unlocking political awareness Climate awareness is becoming connected to climate action in many different spheres. The consciousness of young people, being aware and frustrated led to the emergence of a new movement. Greta became its voice and...
by Majka Baur | Nov 12, 2019 | Behaviour, Climate change, Collaborative Action, Transitions
Over 7.6 million people went on strike asking for climate action in September 2019. Movements like Fridays for Future and Extinction Rebellion are openly showing how the present efforts of governments are not sufficient. People care about our common future and ask for...
by Majka Baur | Oct 16, 2018 | Behaviour, Changemakers, Designing for Behaviour Change
How great would it be to have a magic wand that makes people change how they behave? I would have used it to switch people to biking from driving cars; to buying consciously rather than based on sexist advertisements, or to voting based on long-term wins for everybody...