Behaviour change science as a magic wand for changemakers

Behaviour change science as a magic wand for changemakers

With the “Designing for Behaviour Change” project scaling4good is scrutinizing the behaviour change topic. This is the first blog of a series on this topic. Changemakers: this is for you! But, who are the Changemakers? A Changemaker is a person that does not only dream of improving the life and well-being of people and other living beings but is actively working towards turning her or his vision into reality.