Scaling: what did we learn?
With contributions from Anaïs Sägesser and Majka Baur Since the inception of our Scaling4good initiative, 2,5 years ago, we have analysed many documents and talked to exceptional people motivated to transform our societies and economies at a faster pace than currently...
To change the mainstream tap into their values – Sonja Graham’s interview
In the blog post How to develop lasting behaviour change interventions in organisations? I talked with Sonja Graham, Managing Partner of Global Action Plan UK about a successful sustainable behaviour change program they ran in a hospital. Since 2017 GAP UK has a new...
Empowerment is the key to sustainable behaviour change – Interview with Marilyn and Alexander Mehlmann
I met Marilyn and Alexander Mehlmann in Berlin where they came to speak at the SustEcon Conference. In her blog, Marilyn calls herself Globetrotting Grandma. I love how she introduced herself: it shows her open mindset and her great sense of humor. Personally, I think...
Behaviour change science as a magic wand for changemakers
With the “Designing for Behaviour Change” project scaling4good is scrutinizing the behaviour change topic. This is the first blog of a series on this topic. Changemakers: this is for you! But, who are the Changemakers? A Changemaker is a person that does not only dream of improving the life and well-being of people and other living beings but is actively working towards turning her or his vision into reality.
